3 examples of companies that used Enterprise Applications successfully to support their business strategy and business model

Good morning my fellow bloggers, its Sophie once again. These are examples of companies that used Enterprise Applications successfully to support their business strategy and business model :

1.     Amazon 

Amazon is an American multinational technology company and their business model is dependent on e-commerce and technology as they use a logistic system where big or small companies and enterprises can sell their products at fixed rates.  Amazon use an ERP system called Systems Analysis and Programme development (SAP) which was created in Germany by five former past IBM employees (Bischoff 2023).  The ERP system helps benefit the industry by : Inventory management providing the levels of inventory levels up-to-date to prevent stockouts or overselling from occurring. Sale insights so ERP systems can ensure sales insights into the performance of Amazon and finally speed up customer response by optimizing the system for consumer demands.

 2. Coca-Cola

Coca-Cola is a multinational beverage industry that produces carbonated soft drinks to over 200 countries. The firm is one of the most leading in sales globally and their business model is handled through concentrated firms and completed products. Coca-Cola absorbs SAP ERP system throughout their services. ERP systems at the firm has helped increase effectiveness with distance employees. They benefit with their company from their SAP ERP system by services such as sales & marketing, accounting, administrating customer relations and the list goes on making it successful with its ERP systems. Another advantage is that the firm now has a firm wide intranet connection which is a huge step forward with technology. The most important aspect of the services is the accounting and financial system allocating with data as transactions cannot be straight forward and calculated without the SAP system occurring within the technology aspect of the firm.

3. Starbucks

Starbucks is a global franchise coffeehouse chain that specializes in tea and coffee drinks, bakery and lunch meals. Starbucks use a chain business model where most of its revenue comes from its own franchise. Their strategy involves integrating technology into different business processes and they utilize a business management ERP Oracle system which includes a cloud-based software programme used in daily activities (Periera, 2023). The ERP system allows the chain to track deliveries to preserve efficiency and accommodate customers expectations. Starbucks also benefits from the system for automating administrative functions such as supply chain, project management and expense analysist. 


We will leave it here today as I have probably overwhelmed you with interesting information this morning! I hope you have picked up some sort of new information for yourselves to learn from. As I always end my blogs with - I will be back this time next week! Take care of yourselves!

Comments

  1. Sean Mcinerney8 November 2023 at 02:50

    I didn't know Coca- Cola was so successful in their enterprise system application, I learned a lot from this!

    ReplyDelete
    Replies
    1. Sophie Connolly10 November 2023 at 01:36

      Enterprise Applications are riveting to learn about!

      Delete
  2. David O'Sullivan13 November 2023 at 04:51

    Very interesting post on a very interesting topic. Great work!

    ReplyDelete
  3. Chloe Merrigan28 November 2023 at 13:51

    Great examples used!

    ReplyDelete

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